Target Offers Digital Newsstand with Publishing Powerhouse Zinio
Target Media Hotline
TARGET OFFERS DIGITAL NEWSSTAND WITH PUBLISHING-POWERHOUSE ZINIO
MINNEAPOLIS and SAN FRANCISCO (October 13, 2009)
-- Expanded Digital-Reading Category Enables Instant Access to Publications --
– Target Corporation (NYSE: TGT) and Zinio LLC, the world’s leader in digital-content design and distribution, today announced a partnership to extend access of their global portfolio of publications, including the most popular consumer titles, to Target guests worldwide. Complementing the e-reading devices available for purchase on Target.com, the private-label newsstand site (target.zinio.com)
features a vast selection of digital versions of the most popular U.S. and international single-issue, subscription and archived issues at discounted prices.
“We are excited to partner with Zinio to offer our guests the unique ability to access digital publications,” said Steve Eastman, President, Target.com.
Target.com guests will be directed to a co-branded digital newsstand that showcases various publications. Target will market and promote its digital newsstand online and in stores nationwide. Popular titles include Elle
, Parenting Early Years
, Parenting School Years
, Popular Science
and Woman’s Day
“Interest in buying and reading publications digitally is exploding. As the world’s leader in digital-publication content and commerce, we are thrilled to extend our portfolio to Target guests,” said Rich Maggiotto, President & CEO, Zinio. "Target.com’s reputation for being a ‘one-stop shop’ for entertainment needs now includes the most popular digital publications. We look forward to working with Target to grow this partnership.”
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,719 stores in 49 states nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of Education. Today, that giving equals more than $3 million a week.
Zinio is revolutionizing reading. Through digital products and services, the Company creates better ways for people to discover published content, get more of it and do more with it. Zinio works closely with publishers worldwide to reinvent reading. For consumers, Zinio enables the ability to shop for, search inside, read, share and save digital content in new ways and on many devices. With over 50,000 digital magazines and books, and e-stores localized in 15 languages, zinio.com
is the largest online newsstand in the world. Founded in 2001 and privately held, Zinio is headquartered in San Francisco and has offices in New York, London, Paris, Barcelona and Taipei.
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